Storytelling for Leaders

Storytelling has the power to engage, influence, motivate and inspire.

Who is it for?

  • Organisations who want to develop and share a new vision and values 
  • Leaders who want to make their presentations more impactful  
  • Organisations and teams who need to manage change 
  • Teams who need to improve interpersonal relationships, communicate strategy, and build culture 
  • Organisations who need to reinforce organisational culture 
  • Organisations who want to build and reinforce a new brand identity 
  • Teams and organisations who need to manage during times of crisis 


People tell stories all the time; they gossip and tweet, post blogs and articles, lead presentations and conferences, in fact it is how we all started our learning journeys as children, through story.  

If leaders are not telling a powerful story, they have lost the ability to connect and engage with their teams. The story that has got you to where you are, isn’t necessarily the story that will get you where you need to go.  

Storytelling has the power to engage, influence, motivate and inspire. It creates connections between people and is at the core of bringing teams along on your business journey, uniting them behind business goals and objectives. As a result, people are far more likely to remember what they have been told, remain engaged and keep us coming back.  

This programme explores how you can use the power of storytelling to bring communications to life, accelerate transformation in others and develop your own sense of purpose and authenticity when communicating your story to create a lasting impact. 

The Impact of this programme

  • Clarify your personal leadership story: “Who am I?” and “What do I stand for?” 
  • Aligning to your sense of purpose to tell a compelling story 
  • Develop an authentic presence and style influenced by your personal story 
  • Tell compelling stories to bring communications to life 
  • Define and share your organisational story to inspire, motivate and influence 
  • Developing techniques to create a compelling story 
  • Identifying when and why to use storytelling in your leadership strategy